I am a Product Design Manager from Brazil with dual citizenship (Portuguese and Brazilian), specialising in User-Centred Design, with advanced post-graduate training in this area. Currently working in the high-engagement, regulated industry of iGaming, where I apply my expertise in UX research, Usability Testing, Heuristic Analysis, A/B Testing, and Metric Analysis to create intuitive and compliant user experiences that maximize engagement. My skill set also includes Lean UX, Responsive Design, Design Facilitation, Agile methodologies, and Front-End Development.

With a background in copywriting, I’m adept at developing both interfaces and content when needed, complemented by my knowledge of SEO and Inbound Marketing to enhance user acquisition and retention.

In a previous role within the banking sector, I implemented a UX research framework, scaled Design Sprint practices, and promoted a user-centred culture. Currently, I work with a multi-brand company across diverse markets, deepening my ability to adapt design strategies to different cultural and regulatory landscapes. This experience has enhanced my adaptability, versatility, and strategic perspective as a designer.

Bruno Cambraia

Product Design Manager at WIS